The Gluten Free Kitchen Company was Founded in 2011 by myself, Doireann Barrett, as a market stall providing quality Artisan hand-made food products, naturally 'Free From' Gluten, Wheat, Rye, Oats and Barley.
As a Coeliac and Endo Warrior I set up the business to share my knowledge, benefits of supplements, food options, skincare brands, holistic rituals that I use in my daily life that are free from, high quality, and safe for my health conditions.
As well as focusing on Coeliac & Gluten Free we also cater for diets free from Dairy, Egg, Yeast, Refined white Sugar, Vegan & Vegetarian life-stylers!
Why the business name was created because my home kitchen is exclusively gluten free so that in my own home I don't have to worry about cross contamination which has given me the skills to ensure our production kitchen is also exclusively free from ingredients that trigger my Coeliac & Endo Customers.
The brand has now developed into a Multi Award Winning Food & Wellness brand, supplying our own brand artisan food products at Market Stalls, direct Online Sales, and we also sell a wide range of clean living wellness products which are available to deliver directly to your door globally.
How I manage my health conditions, I have used many Fresh Food Ingredients, Recipes, Holistic products & rituals over the years to help with my health and from my experience with my health conditions created the brand to offer our Hand Made Fresh Artisan Food Products and Wellness Ranges which are available to order from our online store, our Food-stall Events or by email & telephone!
The GFK Co. is a business project which we have been developing and rolling out organically over the years and I have successfully won places on many EU & bank funded business programs where I learned how to develop and document my business model.
Who is Doireann?
I am Doireann, originally from Tralee, Co. Kerry, which is in the South West of Ireland.
I am a Mom first , 'Free From' Consultant, Business Developer, Allergen/ Coeliac & Women's Health Advocate, I am an Endometriosis & Coeliac Disease Warrior, Brand Ambassador and a Lifestyle Blogger!
I am the founding owner of The Gluten Free Kitchen Company, which I created in 2011 after seeing a gap in the market for quality 'Free From' food and wellness products.
I set off on my journey to research and began to share my findings and my brand was born.
After a lifetime of symptoms I was finally diagnosed in 2004 with Coeliac disease, a serious Auto Immune Condition which needs to be managed through diet and lifestyle by being vigilant with the correct ingredients intake, which includes being vigilant about the ingredients found in our diet, skincare, hygiene and food supplements and having lived with symptoms of Endometriosis Disease since I was 12 yrs old, I was diagnosed in 2005 & have had to endure numerous surgical interventions, treatments & difficult years living with the disease, that I have developed many skills managing my symptoms.
I understand the level of management involved in getting to enjoy life to the best of our ability while dealing with such serious and difficult symptoms on a daily basis so I set up The GFK Co Brand as a shared knowledge based community and service!
I believe in a lifestyle that is inclusive, enjoyable & stress free and began my journey through offering a service that caters for the needs of the healthier lifestyle, incorporating Mind, Body & Soul!
When I was first diagnosed with Coeliac disease, I saw a gap in the market with the food products on offer in the food service & café/deli offering.
Irelands First Gluten Free & Coeliac Safe Café, in 2012 I went onto open Ireland's first all Gluten Free & Coeliac Safe café as a 10 Day “Pop Up” that remained open on a short term lease between 2012 & 2014 and this is how my journey to develop the GFK Co. brand got formally established.
In 2015 the Café Outlet Project had to be paused as I was faced with a serious health-scare that needed my full attention to focus on surgeries, recovery periods & treatment plans!
I moved the business online where we trade directly & at Foodstall Events.
My ambition is to eventually create a safe brand of outlets that cater for those suffering with food intolerances, diseases and allergies while allowing our customers to enjoy a meal amongst loved ones without the unfortunate cross contamination issues that still exists for a person with serious dietary exclusions.
My experience, I have over 25 years experience in the corporate, retail and sales sector and I come from a long line of family business owners.
The business concept has won many places on EU Funded Business Programs where I have been mentored, received funding and have been trained in my current industry sector.
On these EU Funded Business Programs I have travelled all over Europe where I have attended Workshops, courses, Business Bootcamps, Accelerator Programs, Local Enterprise Board "Start Your Own Business" Program, Enterprise Ireland's New Frontiers Program, SuperValu Food Academy and many Expos.
I have been privileged to have attended all these programs in many places such as Milan - Italy, Berlin & Strasburg - Germany, Pembroke shire & Cardiff - Wales, Brussels - Belgium, London - UK and all over Ireland!
Where the project is currently
I currently run my own brand as a Sole Trader supplying Artisan food products on a small scale on a “made to order” capacity, I sell at food-stall events and my online store provides my food offering and recommended wellness products on a nationwide and global availability.
I also work as a Brand Ambassador for some of the best products on the market and have been able to introduce many like-minded individuals to companies that I have worked with and do work with who have become brand ambassadors and some who eventually gone onto build their own businesses.
Sharing my knowledge academically
I am a co-author of a published case study on my business model which was co-written by Trinity College Business School Professors Paul Coughlan & David Coghlan, Claire Riggs Liverpool University UK & Denise O’ Leary, UCD College Dublin.
My case study chapter was published by Emerald Books in 2016 and is taught Internationally as part of Business Studies Courses in University level, “Organising Supply Chain Processes for Sustainable Innovation in the Agri-Food Industry”. This case study was presented in Milan, Italy in November 2015 during the Milan Expo.
Awards & Accolades
Since the establishment of The GFK Co. food and wellness brand, I have gone onto win many awards, nominations and accreditation's and have received lots of media attention.
Mentoring, Judging & Support Work
In May 2022 I was appointed by The Coeliac Society of Ireland, Ireland's leading Charity Supporting the Coeliac Community as their Kerry Co- Ordinator. Kerry Support Group!
I also participate in Mentoring & Judging panels nationwide.
I am a featured leader on the Learn From Leaders Project www.learnfromleaders.ie.
Hobbies & Passions
I have a big interest in wellness and well-being and in my spare time, I enjoy yoga, surf/ paddle-boarding/beach life and practice a holistic lifestyle.
Reach out If you would like to learn more about how my products and services can benefit your life-style be sure to reach out.
Be Well and Thank you for Supporting my Business Brand & Community.
WHAT DO MY CUSTOMERS SAY?
KIND WORDS FROM MY LOVELY CUSTOMERS
"Collected my first order from this business this evening and I must say the products that I received are fantastic apple tart scones muffins brownies and bread all taste fantastic and guaranteed I’ll be back for more keep up the great work and thank you very much."
"When you have to start eating Gluten/Lactose Free most of the food tastes awful. Googled and found this Company and food tasted delicious. Small morsels of extremely tasty food. Bliss."
"Always friendly service and food is amazing, can't fault the place!"
"Doireann's Gluten Free Christmas pudding was such a treat!!! It was loved by all!"
"I can't believe it's gluten free! It's so tasty and delicious with that homemade taste that's rare nowadays. Highly recommended."
"I call here whenever I'm in Tralee. It's nice for a Coeliac to know that you can eat everything on the menu!"
"Wow thank you so much for your absolutely beautiful
chocolate eclairs and fresh cream buns, they were just soooooo yummy."